Ashwagandha (Withania somnifera) is a plant from the nightshade family. The name comes from Sanskrit and roughly translates as "smell of horse," as the roots have a strong scent that is reminiscent of horses. The term "somnifera" comes from Latin and can be translated as "sleep inducing" (somnus = sleep, ferre = to bring), hence its nickname as the "sleeping berry." In this formula, the roots and leaves of the ashwagandha plant are used and not the berry, which is poisonous in large quantities due to its alkaloid content and has a very bitter taste. The roots and leaves contain withanolides, the most widely studied phytochemicals in ashwagandha. These belong to the group of steroidal lactones and are similar to steroid hormones in their chemical structure.
Ashwagandha Complex
KSM-66® Royal
Bundle
- Multi-nutrient complex with premium KSM-66® ashwagandha extract from India
- Pure root extract with all phytochemicals of the root in a natural ratio
- The world's most concentrated full-spectrum withanolide extract (5%, HPLC measurement method)
- Produced without ethanol and other solvents commonly used for extraction
- Combined with magnesium, zinc, folate, vitamin B6 and vitamin C
- Magnesium to support the nervous system and muscles
- Vitamin B6, folate and vitamin C for normal mental function
- Zinc for normal cognitive function
- Vegan and free from unnecessary additives

Premium Bioactive Ingredients
- Research-based branded raw ingredient KSM-66®: premium ashwagandha extract from India
- Full-spectrum extract: contains all phytochemicals of the ashwagandha root in their natural ratio
- The world's most concentrated and bioavailable full-spectrum withanolide extract (5%, HPLC measurement method)
- Vegan special production for Sunday Natural – without pre-treatment of the roots with milk
- Production without ethanol and other solvents commonly used for extraction
- Pure root extract – contains no leaves
- Only the highest quality root pieces are used for the extraction
- Guaranteed without withaferin A
- Geographical location, climate, soils and organic cultivation in Indian Rajasthan produce the world's best ashwagandha plants
- Combined with magnesium as magnesium citrate, zinc as zinc bisglycinate and folate as calcium L-methylfolate
- Vitamin B6 as the bioactive form pyridoxal 5'-phosphate and vitamin C coated with plant-based fatty acids plus citrus bioflavonoid complex
- Vegan and without unnecessary additives

How are we different?
Our multi-nutrient complex contains premium ashwagandha extract as the original KSM-66® from India, which includes all the phytochemicals of the root in their natural ratio. The extract is obtained exclusively from the roots and contains no leaves of the plant. The leaves of the ashwagandha plant contain other ingredients, such as withaferin A, which is not present in our pure root extract. The KSM-66® extract provides the highest naturally achievable withanolide content of 5% from a pure root extract. It delivers the full spectrum of withanolides from the root in their natural ratio. The extraction of the KSM-66® extract is carried out completely without ethanol and other solvents, as is common with many extracts. For us, the production also omits the usual milk pre-treatment of the ashwagandha roots, making the extract perfectly suitable for vegans.
The high-quality full-spectrum extract is sensibly combined with magnesium as magnesium citrate, folate as calcium L-methylfolate, and zinc as zinc bisglycinate, as well as vitamin B6 in the bioactive form pyridoxal 5'-phosphate and vitamin C coated with plant-based fatty acids plus a citrus bioflavonoid complex.
For the capsule shells we use custom-made HPMC capsules that, unlike most other HPMC and pullulan capsules on the market, are 100% free from controversial additives such as carrageenans and PEG. We use environmentally friendly amber glass jars for the packaging of this product.

- Premium active ingredients in their purest form
- Sourced directly from the world’s best producers
- Our select raw materials as the basis of all our formulations
- Complete avoidance of all unnecessary additives and adjuvants
- Only physiologically valuable ingredients used as natural additives if possible
- We voluntarily disclose every ingredient
- All extractions performed without the use of chemical solvents whenever possible
- Custom production when necessary, in order to achieve the highest possible level of purity
- Systematic quality testing in independent laboratories
- Raw materials sourced exclusively from premium suppliers who are committed to fair working conditions
- High-quality bags featuring an aroma barrier, compostable pouches and amber glass used for packaging
- Vegan capsule shells without PEG or carrageenans
- Packaged in the EU according to HACCP, GMP and ISO 22000:2018 standards
- Stored in non-toxic containers
- Shipped in mineral oil–free boxes
- All products guaranteed 100% free from magnesium stearate, nanoparticles (no legal opportunism), titanium dioxide, genetic engineering and artificial colours and flavours
- We avoid added sugar and sweeteners whenever possible – we only deliberately add them when necessary, such as for functional or product-specific reasons
Ashwagandha
Dosage
Directions
Take 2 capsules daily with 200ml water.
Food Supplement
Do not exceed the recommended daily intake. Food supplements are not a substitute for a balanced, varied diet and healthy lifestyle.
Storage
Keep out of reach of young children. Store in a cool, dry place away from direct sunlight and heat.
Contents
Ingredients: Ashwagandha Root Extract⦽ (Withania somnifera), Magnesium Citrate, Glazing Agent: Hydroxypropyl Methylcellulose, Vitamin C Complex⥉ (L-Ascorbic Acid, Citrus Bioflavonoids, Plant-Based Fatty Acids), Zinc Bisglycinate, Pyridoxal-5′-Phosphate, Calcium-L-Methylfolate⌔.
Nutrition Information Per Daily Dose (2 Capsules) | % NRV* | |
Vitamin C | 40mg | 50 |
Vitamin B6 (P-5-P) | 1.4mg | 100 |
Folic Acid (5-MTHF) | 400μg | 200 |
Magnesium | 75mg | 16 |
Zinc | 2.0mg | 20 |
Ashwagandha Root Extract (KSM-66®) | 600mg | ** |
of which withanolides | 30mg | ** |
* Nutrient Reference Value
** no NRV established










Product Details
Production | In-house production in Europe, bottling in the EU according to HACCP, GMP and ISO 22000:2018 standards Finished products packaged in amber glass jars and stored in non-toxic containers Shipping in mineral oil-free boxes |
Capsules | Plant-based cellulose (HPMC). Vegan Premium HPMC quality: Free from controversial additives such as carrageenans and PEG |
Packaging | Amber glass jar to protect against light and oxidation (free from plasticisers and BPA) |
To Reuse | Remove product label by soaking the jar in warm water for 5 minutes. Glue residue can be removed with dish soap. |
Laboratory Tests
The purity of our formulas is important to us. This is why we have both our raw ingredients as well as our finished products extensively tested by independent laboratories to confirm purity and active ingredient content. Here, we have provided the results of some of the tests carried out on this product.
Sunday Natural
Our philosophy
For thousands of years, cultures all over the world have been using a variety of plants and nutritious foods to naturally foster vitality and good health.
With our products, we try to emulate this ancient wisdom as much as possible.
Consequently, our philosophy is simple: everything we do meets the highest standards of quality and purity, with a focus on organic and natural ingredients.
We follow this philosophy with meticulous care on all levels and down to every last detail.